By Nathan In Oenology 15 September 2025 Duration ~ 5 min The Art of Tasting: Live a Unique Sensory Experience with Chef & Sommelier The Art of Tasting: Advice from Expert Sommeliers | Chef & Sommelier Discover the art of tasting with Chef & Sommelier. Exceptional glassware, sommelier advice, WSET training, and sensory experiences for professionals. When Tasting Becomes a Total Experience In the world of wine, every detail counts. The color, the aromas, the texture… but also the glass, the gesture, the story told. At Chef & Sommelier, we collaborate with expert sommeliers to transform each tasting into an unforgettable sensory experience. This article gives you the keys to enhancing your tastings, strengthening your skills, and impressing your most demanding customers. The Sensory Experience at the Heart of Tasting More than a ritual: a journey through the senses Tasting isn’t just about drinking: it’s a sensory journey. Sight, smell, taste, touch, and sometimes even hearing: each sense contributes to the emotion a great wine evokes. Why customers seek immersive experiences? Today’s consumers are no longer satisfied with a product: they want to experience a story. Experience takes precedence over mere consumption, and presentation becomes a lever of appeal. Glassware and atmosphere: catalysts of emotions The shape of the glass, the transparency of the crystal, the finesse of the rim… All these elements influence perception. Chef & Sommelier glassware has been designed to reveal aromas and enhance tasting. Chef & Sommelier: Excellence at the Service of Professionals A brand born from sommelier expertise Our collections are developed in partnership with expert sommeliers to meet the requirements of the most demanding professionals. The science behind the shape of lenses The width of the chalice, the fineness of the rim, the height of the parison… Every detail influences the aromatic concentration and the circulation of tannins. Signature collections: revealing the potential of each wine With our Reveal’Up, Open’Up, Exaltation or Macaron ranges, each glass becomes a technical tool to enhance the sensory experience of your customers. The Fundamentals of Professional Tasting The eye: analyze the color and shine Color, intensity and clarity provide valuable information on the age, typicity and evolution of a wine. The nose: exploring the aromatic universe Primary, secondary, tertiary aromas: olfactory precision is something to work on. The choice of glass amplifies the aromatic restitution. The palate: balance, texture and length Acidity, tannins, alcohol, and sweetness must all be in harmony. The right glass helps guide the wine and optimize retro-olfaction. The importance of glassware in sensory precision Wine served in the wrong glass loses up to 30% of its aromatic potential. Glassware becomes a real educational tool for your teams. Dive into Oenology: Training in the Service of Excellence La Cité du Vin: temple of wine culture A must-see for professionals, the Cité du Vin offers immersive workshops to deepen your knowledge. WSET certification: a guarantee of international expertise Recognized worldwide, the Wine & Spirit Education Trust offers a methodical and professional approach to wine tasting and food pairing. Workshops and masterclasses: learn with the best Chef & Sommelier regularly collaborates with expert sommeliers to offer exclusive training courses. Expert Advice to Enhance the Customer Experience Create a scene around the tasting The art of tasting is also experienced through the eyes. Glasses, lighting, storytelling: every detail counts. Adapt recommendations to the client profile Every customer is unique, and their experience should be too. Understanding their expectations helps create a special relationship. Sensory storytelling: taking your customers on a journey Telling the story of a wine, a terroir, a house… It’s transforming a tasting into an emotional experience. Sommelier secrets: achieving the perfect pairing From bubbles to spirits, pairing the right drinks with the right food creates a memorable experience for your guests. The Tactile Experience and Exceptional Glassware Touch: an often forgotten sense The weight, balance and finesse of the glass contribute to the sensory emotion. Glassware as a training tool Training your teams with technical glasses allows you to develop experiential teaching and educate the palate. When glassware becomes an ambassador for your establishment Choosing Chef & Sommelier means affirming your demand for excellence and strengthening the identity of your establishment. Anticipating Consumer Trends and Expectations The rise of immersive and multi-sensory tastings Combining visuals, sounds and aromas creates an experience that leaves a lasting impression. The world of alcohol-free: a new sensory creativity Mocktails, de-alcoholized wines, high-end infusions: a strong trend that professionals must integrate. Exceptional spirits: the market’s move upmarket Cognac, aged rum and premium whisky are attracting new enthusiasts who require suitable technical glassware. Reveal the Full Potential of your Tastings Tasting is an art. With Chef & Sommelier, each wine, each spirit, each creation is enhanced thanks to glassware designed to reveal the quintessence of its aromas. By training and enriching your experience, you offer your customers much more than a product: a unique sensory memory. FAQs 1. What is the WSET certification and who is it for? It’s an international training program for sommeliers, wine merchants, wine bars, and restaurateurs who want to expand their knowledge. 2. Which glasses should you choose depending on the type of drink? Chef & Sommelier offers specific collections: red wines, white wines, champagne, spirits, cocktails… each glass has its own purpose. 3. How does Chef & Sommelier support professionals? Through partnerships with expert sommeliers, personalized advice, and custom glassware solutions created by our team of industrial designers. 4. Where can I buy the C&S glass collection? Visit the “Where to buy?” section on our Chef & Sommelier website. This page will guide you to Chef & Sommelier points of sale and authorized distributors. You can also find a wide range of Chef & Sommelier glasses on the La Table d’Arc website.
